ecoATM Landscape

CES 2012: EcoATM To Roll-out Automated Phone Recycling Machines Across US

ecoATM which gives instant cash for gadgets, helping to solve e-waste problem, shown at CES

On by Steve McCaskill 4

EcoATM is preparing to rollout a fully automated phone recycling machine across the US during 2012.

The machine, which pays cash for a variety of portable electronic devices, was displayed at the Consumer Electronics Show (CES) in Las Vegas and is already available at a number of locations in California.

Instant Cash

Users can receive an instant quote for their mobile phone, MP3 player, tablet or Kindle by placing their device in a metal tray, where a camera identifies it against a database of 4,000 gadgets. The machine then presents a cable which must be plugged in to see if the device is functioning, before offering a quote based on what second hand electronic recycling companies are willing to pay for it.

Should the quote be accepted, the cash is provided immediately.

The company says that the machine can help with the global problem of e-waste, adding that the ecoATM is “a great example of technology solving a problem created by technology.”

“Almost everyone has a collection of used portable electronics stored somewhere,” commented ecoATM chairman and CEO Tom Tullie. “At ecoATM, we believe strongly in repurposing good electronics that can be refurbished and used by consumers in other markets.”

“We find a second life for about 75 percent of the used devices we collect at the kiosks. For the other 25 percent of devices that are truly at their end of life, we work with either R2-certified or BAN-certified recyclers who reclaim the raw materials and precious metals in an environmentally responsible way,” he added.

Dirty Money

Not all e-waste is disposed of responsibly, with some of it exported illegally to developing countries, where it is processed in lethally unsafe ways. The European parliament has responded by voting for tough Waste Electrical and Electronic Equipment (WEEE) disposal rules, however the EU’s five percent target has been labelled as ‘pathetic’ by electronics repair company Comtek.

If the machines were ever to find their way over to the UK, they would have to adhere to a new code of practice introduced by the government which closed a loophole that allowed criminals to sell stolen mobile phones to recycling firms.

It was estimated that prior to the implementation of the code, an estimated 100,000 stolen phones, worth £4 million, were sold to recycling companies each year. The majority of these phones were blocked across all UK networks within 48 hours of being reported stolen, but many of these phones could still be sold abroad.

Steve McCaskill
Author: Steve McCaskill
Deputy Editor
Steve McCaskill Steve McCaskill
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Last comment

4 replies to CES 2012: EcoATM To Roll-out Automated Phone Recycling Machines Across US

  • On January 16, 2012 at 5:37 pm by Name

    Wot, four million quid for a hundred thousand stolen phones? The replacement value is probably quite a bit more, though the recycling value is more around four quid per phone, not forty. And a blocked stolen mobe presumably has zilch resale value. So where does that number come from then?

  • On January 16, 2012 at 7:09 pm by John Doe

    Cellphone thefts will skyrocket in response to this

  • On January 16, 2012 at 8:05 pm by Armando

    These machines are nice but let’s get real, you aren’t going to see one near you till about 2015. For now your best alternative is to mail your cell phones to They offer better pricing, free shipping and department of defense data wiping processes that ensure your phone is recycled properly. Or if you want to talk to a human call us at 888-242-1110 and we’ll be happy to help you sell us your smart phones.

    Plus, I agree with 2nd comment about ecoatm machines being used by thieves to unload their stolen phones.

  • On August 1, 2012 at 9:17 pm by DeviceFlip

    Another good one to mention is, not only do they give a good price and are BBB accredited, but they give free shipping and ship it back if at any point you want them to. DeviceFlip is a great option to consider…

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