The ‘Powering the Cloud’ events – SNW Europe, Datacenter Technologies and Virtualization World - will take place on 30th and 31st October 2012 at Congress Frankfurt, Germany. The events form part of the world's largest independently produced conference series focused on the evolution of architecture for a new world of mobility, Big Data and business agility. Endorsed by SNIA Europe and supported by the Data Centre Alliance, the conferences remain unbiased and vendor agnostic. Unlike events focused on a specific vendor agenda and product portfolio, the ‘Powering the Cloud’ conferences provide a forum of open thought leadership and practical education that defines the spectrum of storage, virtualization, cloud, data and infrastructure solutions available to a highly qualified audience of enterprise technology decision-makers.